Consumer Staples
Packaged Foods
$36.64B
36K
Comprehensive overview extracted from the latest 10-K filing
The Kraft Heinz Company (Nasdaq: KHC) is a global food and beverage company committed to growing its iconic and emerging brands. The company leverages its scale and agility across six consumer-driven product platforms. Kraft Heinz operates through two reportable segments: North America and International. The company is dedicated to making a sustainable and ethical impact while helping to feed the world in healthy, responsible ways.
During the fourth quarter of 2023, certain organizational changes were announced that are expected to impact the company's future internal reporting and reportable segments. The company expects to divide its International segment into three operating segments: Europe and Pacific Developed Markets, West and East Emerging Markets, and Asia Emerging Markets. As a result of these changes, the company expects to have two reportable segments: North America and International Developed Markets. The company anticipates that its remaining operating segments, consisting of WEEM and AEM, will be combined and disclosed as Emerging Markets. The company expects that the change to its reportable segments will be effective in the first quarter of 2024.
Key leaders have extensive experience in the food and beverage industry.
Kraft Heinz manages its sales portfolio through six consumer-driven product platforms:
Kraft Heinz operates through two reportable segments defined by geographic region:
Kraft Heinz is focused on driving transformation, with consumers at the center of its operations. The company leverages its scale and agility to grow its iconic and emerging brands. Key strategic initiatives include:
The company is also committed to making a sustainable and ethical impact while helping to feed the world in healthy, responsible ways.
Kraft Heinz operates in the highly competitive food and beverage industry, facing competition from large national and international companies as well as numerous local and regional players. The company competes on the basis of product innovation, price, product quality, nutritional value, service, taste, convenience, brand recognition and loyalty, effectiveness of marketing and distribution, promotional activity, and the ability to identify and satisfy changing consumer preferences. Key competitors include both branded and private label products sold by retailers and wholesalers. The company's market position is influenced by its ability to secure shelf space, maintain competitive pricing, and adapt to changes in consumer preferences.
Generated from latest 10-K filing